What started out as a class project, turned into something much greater.
While attending Professor Joseph Sulentic’s Business class at the University of Iowa, students were challenged to create a business plan that involved giving back to the community. After brainstorming, Micah’s group saw a need to provide access to sporting equipment for underserved youth. The discussion resulted in the group’s plan to gather new and used equipment from local organizations, sporting good stores and anybody open and willing to donate. In turn, the equipment was given to the local Boys and Girls Club of Cedar Rapids. This was the moment Micah realized that I’MagINe had the potential to grow and surpass the boundaries of the University of Iowa. After months of planning, researching and deliberating, the project was completed. Actually it had just begun.
Four years later, we are on a mission to fulfill the vision that began in a classroom. This is a vision that will have an impact on children from coast to coast.